Home & Office
52% of those who have VoIP use it as a primary line
According to a recent study conducted by Ipsos-Insight for the AT&T Customer Insights Group, 74% of US consumers are aware of voice over Internet protocol (VoIP), but primarily when it is specifically referred to as "broadband phone service" or "Internet telephony." Ipsos compares this level of recognition to just 19% of consumers who are aware of Wi-Fi and a strong 68% aware of DSL.
According to a recent study conducted by Ipsos-Insight for the AT&T Customer Insights Group, 74% of US consumers are aware of voice over Internet protocol (VoIP), but primarily when it is specifically referred to as "broadband phone service" or "Internet telephony." Ipsos compares this level of recognition to just 19% of consumers who are aware of Wi-Fi and a strong 68% aware of DSL. Despite the widespread awareness of VoIP, only 6% actually use it at home. 52% of those people use VoIP as their primary phone line, 44% as secondary.