76% of young adults say they find Internet content targeted

76.0% and 73.9% of the 18-24 year and 25-34 year segments, respectively, say online content is aimed at their age groups, according to Burst Media. Most (55.7%) of those age 35-44 also say so. 35.4% of those age 45-54 year say internet content is focused on people their age. The proportions of those 55 or [...]

76.0% and 73.9% of the 18-24 year and 25-34 year segments, respectively, say online content is aimed at their age groups, according to Burst Media. Most (55.7%) of those age 35-44 also say so. 35.4% of those age 45-54 year say internet content is focused on people their age. The proportions of those 55 or older saying so are significantly less. 75.9% of those age 18-34 years say websites are designed for them. 55.2% of those age 35-45 say so. 36.9% of those age 45-54 say so. Only 19.9% of those 55 or older say websites are designed for people their age.