Nothing about the electronic ink device will change at all, nor do any special offers seem to be available. At least not yet. This is simply just another mobile product being sold at AT&T retail locations nationwide, alongside the Apple iPad and the Samsung Galaxy Tab. Another in-store option for consumers who don't want to shop online can also head to Target.
Remember that 3G service is already free on this particular version of the Kindle. If you don't need such connectivity, there is a Wi-Fi only edition available for $139, but this one won't be available from AT&T.