Amazon Web Services sponsoring short film category at Napa fest

The new category sponsored by AWS is meant to encourage animated short film submissions as well as the use of technology to bring a story to life.

Amazon Web Services is promoting its creative side with a major sponsorship for the Napa Valley Film Festival this autumn.

The cloud infrastructure giant will be sponsoring the new Animated Short Films category at this year’s festival.

According to film festival organizers, the new category is intended to encourage animated short film submissions as well as the use of technology to bring a story to life.

Here's more from the Napa Valley Film Festival blog:

By showcasing the best in animated filmmaking, NVFF & AWS will provide the digital animation community with a platform for their artistic concepts and vision within this medium. Working together, the companies will shine a light on the raw talent of the filmmaker/artists and incorporate the use of cloud technology as they complete their digitally-animated short films. NVFF and AWS are also providing filmmakers with an educational forum with access to industry mentors and game-changing technology to help nurture their careers.

For interested filmmakers, filmmakers must set up a free AWS account in order to access free credits that come with registration.

Then, all submitted films must utilize these free trial credits for the purpose of accessing their products and services in order to complete the films.

Note that filmmakers who enter this category are also inking a "non-exclusive perpetual license" with AWS, which can use the final products (along with filmmaker names, etc.) for its own promotional use.

All entries must be 20 minutes in length and "contain a significant amount of animation."

Registration is required by June 30, and completed films must be received by the film festival organizers by July 31.

First place will be chosen by the film festival jury, but an audience choice award will also be up for grabs.

The Napa Valley Film Festival will run from November 13-17.