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Another research analyst predicts an Apple HDTV is coming, along with a "Genius Squad" to install sets

There's always been one research analyst -- Piper Jaffray's Gene Munster -- that has predicted Apple will release HDTVs, but now a second one -- UBS Investment Research's Maynard Um -- is joining Munster in his belief that the next Apple TV could be an actual TV. Where there's smoke is there fire?
Written by Sean Portnoy, Contributor on

There's always been one research analyst -- Piper Jaffray's Gene Munster -- that has predicted Apple will release HDTVs, but now a second one -- UBS Investment Research's Maynard Um -- is joining Munster in his belief that the next Apple TV could be an actual TV. Where there's smoke is there fire?

The reasoning is that Apple's supply-chain efficiencies and brand name could allow it to profit in a space where margins are as razor thin as the sets other TV manufacturers are producing. It's doubtful that the company would be able to innovate in terms of display technology -- don't look for an OLED Apple TV -- so it will need to integrate its Apple TV streaming features to set its sets apart.

Um floats one intriguing new idea: Apple could turn its Genius Bar into a "Genius Squad" that would work like Best Buy's Geek Squad, driving to people's homes to set up their new Apple televisions -- for a fee, of course.

Unlike Munster, who always seems to think that an Apple HDTV is eminent, Um doesn't think the computing giant will release a set until next year. Nothing like an announcement at Macworld Expo to upstage all of CES.

[Via CNET's Apple Talk]

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