Apple: Antennagate wasn't a big deal after all

Apple said today that it is discontinuing the free bumper case program for iPhone 4 and said that the problem with the device's antenna was smaller than originally thought.

Apple has said that it is discontinuing its free bumper case program that was announced during a press conference in July to discuss problems with the iPhone 4's antenna.

At the time, Apple downplayed the antenna issue, despite a non-recommendation from Consumer Reports because of the antenna problem. In its statement today, the company said:

We now know that the iPhone 4 antenna attenuation issue was even smaller than we originally thought. A small percentage of iPhone 4 users need a case, and we want to continue providing them a Bumper case for free.

Apple didn't quantify the "smaller than we originally thought" or "small percentage" with hard numbers

The free case program will be discontinued for all iPhone 4s sold after September 30. The company will also return to its normal return policy for iPhone 4 after that date.

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