Best Buy gives poor HD-DVD buyers some gift card balm

Best Buy said Wednesday that it will send a $50 gift card to any poor soul that bought a HD-DVD player.The tally will run about $10 million in gift cards, says Best Buy in a statement.

Best Buy said Wednesday that it will send a $50 gift card to any poor soul that bought a HD-DVD player.

The tally will run about $10 million in gift cards, says Best Buy in a statement. So if you bought an HD-DVD player before Feb. 23--the approximate day HD-DVD died as a format--you'll get a gift card sent to you.

And if you bought an HD-DVD after Feb. 23 you're just not all that bright.

Also see: HD-DVD player cracking open gallery

There are a few caveats. Best Buy will send you a gift card if it can find you. The not-so-subtle hint here is to sign up for Best Buy's Reward Zone program. Other folks can call 888 Best Buy to get their gift cards with a receipt via Best Buy or credit card statement.

Although the Best Buy move is a little gimmicky at least it's something to ease that pain as you watch your HD-DVD player become more extinct by the minute.