Box has picked up another enterprise tech industry veteran to strengthen its leadership team.
The latest hire is Jeetu Patel, former CEO of EMC's Syncplicity business, who will be serving as Box's new chief strategy officer and senior vice president of platform.
Considered to be a cloud collaboration platform rival, Syncplicity was just sold off to Skyview Capital, a private investment firm based in Los Angeles with a brewing portfolio of enterprise tech companies heavily centered around mobile and networking.
Patel's EMC history goes back much farther than Syncplicity, which the IT giant bought three years ago. Patel also served as EMC's chief marketing officer, chief strategy officer and chief technology officer.
Prior to EMC, Patel served as president of Doculabs, a research and advisory firm focused on collaboration and content management across multiple industries, including financial services, insurance, energy, manufacturing, and life sciences.
With that industry-focused approach, Patel's experience fits in line with Box's ongoing business vertical-driven strategy.
At Box, Patel will oversee Box's platform organization, product strategy and developer relations. He will report to Box CEO and co-founder Aaron Levie.
"At my previous company, EMC's Syncplicity, we saw great success over the past three years delivering a solution to make enterprise software delightful and secure," reflected Patel, in a blog post on Wednesday. "But as I reflected on the problems I wanted to tackle, it became clear to me that what I really wanted to focus on in the next chapter of my career was that last key factor for building a successful company - broad distribution."
Up until now, Chris Yeh has served as senior vice president of both platform and product at Box. A Box spokesperson clarified to ZDNet that Yeh will be completely focused on product going forward.
Patel's appointment follows up last month's addition of Box's new chief information officer Paul Chapman, most recently CIO of Hewlett-Packard's software unit.
Image via Box