Canon announces three compact Powershots with big zooms: 510 HS, 310 HS, and SX150 IS

Canon introduces three new compact point-and-shoot cameras with long zoom lenses in impressively compact bodies.

Canon announced a new fall lineup of Powershot point and shoot cameras today: two new additions to the ultracompact ELPH line -- the Powershot ELPH 510 HS and 310 HS -- as well as a new compact megazoom, the Powershot SX150 IS.  All three cameras offer impressively long zoom lenses with intelligent optical image stabilization, HD video recording, automatic scene mode detection (with 32 preset scenes for stills and 21 for video), and use Canon's HS system for improved low-light performance.

Canon Powershot ELPH 510 HS The most impressive of the three is the 510HS, which is a megazoom in its own right, with a 12x zoom lens (28mm-336mm equivalent), but in a super-slim ELPH style body--in fact, it's the slimmest of the ELPH cameras to date. Like its lower-end sibling the 310 HS, the 12.1-megapixel 510 HS shoots 1080p HD video as well as stills. Both cameras also offer a Movie Digest mode that automatically records a 4-second video clip each time you shoot a still image and combines them into a single video at the end of the day, without interfering with your normal video shooting.

Other features include:

  • 7.8 fps burst-mode shooting
  • 3.2-inch, 461,000-dot touch screen LCD
  • Touch Shutter (touch the screen to focus and release your finger to release the shutter)
  • Red, black, and silver body options

The 510 HS will start shipping in early for $349.99.

Canon Powershot ELPH 310HS The 310 HS also uses a 12.1-megapixel sensor, but is slightly smaller and lighter, doesn't include a touchscreen, and sports an 8x optical zoom (28mm-224mm equivalent) rather than a 12x zoom.  Other features include:

  • 8.7fps burst-mode shooting
  • 3-inch, 461,000-dot LCD screen
  • Purple, blue, pink, green, and silver body color options

The 310 HS will be priced at $259.99 and will also start shipping at the beginning of October.

Canon Powershot SX150 IS Not as slim as the models in the ELPH line, the SX150 IS offers a lower-priced option for a 12x optical zoom at $249.99. Like its predecessor, the SX130 IS, the SX150 sports a 28mm-335mm equivalent zoom lens and a relatively low-resolution (230,000-dot) 3-inch LCD, offers manual shooting capabilities like aperture priority and shutter priority, shoots 720p HD video, and uses standard AA batteries. New features include:

  • 14.1-megapixel CCD sensor
  • Intelligent optical image stabilization
  • Discreet-shooting mode (turns off sound, flash, and AF assist light)
  • Dedicated movie-record button
  • Black and red body color options

The SX150 IS will ship at the beginning of September for $249.99.