CIO Sessions: Netflix Chief Product Officer: Neil Hunt

Neil Hunt, Chief Product Officer of Netflix talks to ZDNet correspondent Sumi Das about transforming the company’s movie rental service from DVDs by mail to online delivery. He also discusses how the company is using digital rights management solutions, developing new delivery platforms and bringing its movies to Mac users.

Neil Hunt, Chief Product Officer of Netflix talks to ZDNet correspondent Sumi Das about transforming the company’s movie rental service from DVDs by mail to online delivery. He also discusses how the company is using digital rights management solutions, developing new delivery platforms and bringing its movies to Mac users.

2 minute Video Shorts

Short on time? Check out our summary shorts of the interview.

 

    Staying ahead of competition

    Short clip: Netflix on staying ahead of competition Neil Hunt, Chief Product Officer of Netflix, claims the company is well-positioned to stay strong in the subscription market. While companies like Apple and Amazon may be able to offer streaming capabilities, Netflix can offer hybrid packages so users can receive media any way they like it.

    Streaming movies right to your TV

    Short clip: Netflix streaming movies right to your TV Neil Hunt, Chief Product Officer of Netflix, believes that the future of movies is going to go right back to the television. With bigger and better digital televisions, what people want is to be able to download movies right to their sets via high-speed internet. Netflix has taken a step towards this by already offering streaming through Blue-Ray players.

    Rights management via Silverlight

    Short clip: Netflix: Rights management via Silverlight Neil Hunt, Chief Product Officer of Netflix, says that by using Silverlight's "play ready" technology, Netflix can offer most Mac users the ability to watch movies instantly while still protecting the rights of the movie owners.