Intel has staged an executive shake-up that replaces its PC chip head, Mooly Eden, with datacentre expert Kirk Skaugen.
In a sideways move, Mooly Eden, who ran the PC Client Group — Intel's largest division by revenue — will become general manager of research hub Intel Israel, the company announced on Friday. Skaugen, however, is being promoted from general manager of the Data Center Group into Mooly's old role.
"After nine years in the United States, Eden is moving back to Israel at his request and will assume the position of president and general manager, Intel Israel," the company said in a statement. "While in the United States, Eden led Intel's mobile PC business before being promoted to run [the PC Client Group], Intel's largest product group, in 2009."
The move is part of a large reorganisation triggered by Andy Bryant — formerly the company's chief financial officer and chief administrative officer — moving from vice chairman of the company's board to become its executive chairman, Intel said.
The PC Client Group was responsible for the majority of Intel's record-setting $54bn (£34.6bn) revenue in 2011, pulling in over $35.4bn and growing by 17 percent over the course of the year. Mooly had run the PC Client Group since 2009, and previously he led Intel's mobile endeavours.
The Asian connection
Kirk Skaugen has experience in two areas that are priorities for Intel: datacentres and Asia. Early in his career he was general manager of Intel's Asia Pacific Solutions Group, where he wooed customers and masterminded software development and deployment.
Skaugen's old division, the Data Center Group, specialised in high-end server processors. It crossed the $10bn barrier to pull in $10.1bn in 2011, up 17 percent. The group is set to be increasingly important to the company as sales of high-end server processors piggyback on the data explosion generated by smartphone use. During his time running the division Skaugen spearheaded early customer outreach for Intel's great, Tilera-beating hope, the many-integrated core Knights Ferry processor; the company's first non-x86 processor since the disappointing Itanium.
Skaugen and Mooly will report to Dadi Perlmutter, who is being promoted to become the company's chief product officer after running the Intel Architecture Group.
Brian Krzanich, who masterminds Intel's worldwide manufacturing, is being promoted to chief operating officer. This echoes Apple's decision to replace Steve Jobs with Tim Cook; a man who had masterminded the development and tightening up of Apple's global supply chain. Krzanich will continue to oversee manufacturing, but will also manage internal IT and human resources as well.
Diane Bryant, Intel's chief information officer, will take on Skaugen's old role and report to Perlmutter. Kim Stevenson, the company's vice president of IT Global Operations and Services, will succeed Diane Bryant and will report to Krzanich.