Google Glass is getting some fashion help from designer Diane von Furstenberg, but it's unclear whether the wearables can expand beyond its roots---developers---and attract women.
In a post, Google noted that it will have "chic eyewear" from von Furstenberg and the collection will be on sale June 23.
Google Glass will have new frames and shades.
The glasses could be fashionable, but the big question is whether that bar on the side of the frame will always make you a Glasshole---a term that must make Google cringe.
For Google Glass to be a real technology contender at work and play it'll have to broaden its reach and customer base. Big names like von Furstenberg are a start, but time will tell if Glass gets momentum beyond that.
As for the workplace, Google Glass has to reach more than developers. According to research from our wearables for business special report, enterprises are a bit fuzzy about what they would do with wearables and only 11 percent of them have implemented wearables at work.