Hewlett-Packard picked up a rather unique task recently - it was handpicked to build a cloud-based digital library for Paul McCartney.
Approached by McCartney's MPL Communications, Ltd., HP collected, digitized and cataloged five decades worth of video clips, longer films and photos from his personal collection. (Note that the content includes MPL-copyrighted media - not The Beatles catalog available on Apple's iTunes.)
That content was stored and unorganized in multiple warehouses, and McCartney wanted a secure digital library that he could access from anywhere in the world.
At this time, it is up to McCartney's discretion on how to utilize the library, as some of the content includes personal family photos. Some of the ideas HP put forth include possibly making some multimedia content available to fans, either free or via subscription.
When speaking with Scott Anderson, VP of customer communications for HP Enterprise Business, he informed me that for now this is just a personal digital library, but the concept can save a chunk of history.
"We're preserving a legacy. There were so many different formats that you could record on, and some of those formats became obsolete."
Granted most other artists haven't done this (or at least made it public knowledge), it sounds like it could be a real moneymaker for the artists, music industry and the tech companies that make it happen. A cloud-based digital library of more than just music is surely going to attract fans, especially of such legends like McCartney. If the former Beatle does decide to go ahead and make some of his multimedia library public, it is likely that we'll see many more artists follow suit.
Related coverage on ZDNet:
- Apple finally brings Beatles to iTunes; does it matter?
- Millions of Beatles tracks downloaded; Too much, too fast?
- Why Google lost the Beatles to Apple (and an Android Achilles Heel)
- What Apple didn't announce: In search of a streaming music service
- Google to introduce music service without major label support