It's Articles Like This That Help Your Customers Understand What IP Telephony Is

When articles about VoIP appear in daily newspapers, those of us who know what VoIP is are tempted to say, "oh well, another article for the uninformed masses."

You know what? Those "uninformed masses" will constitute the critical mass of end users VoIP suppliers and carriers will need to propel the technology toward mass acceptance. Articles such as the one that appeared in the Chicago Sun-Times today can only help.

The article quotes some Chicago-area businesses that use VoIP, and after mixed configuration results, are generally happy with it. In just one citation, the head IT for travel agencyTower Travel Management is quoted as saying that thanks to a VoIP system from Avaya, his company was able to "close down an office on Michigan Avenue that rented for $8,000 a month by moving 10 of 12 employees home."

The same official is now setting up one of his employees in Northern Indiana with VoIP.

It's stories like this, using real people, which encouragenon-technicalenteprise usersentrusted with the decision to sign up for VoIPto do just that. If you are in VoIP marketing or sales, you may want to print these pieces out, and put them in your quiver. We'll keep our eye out for similar pieces.