LG Electronics has earned validation for its G3 flagship phone from the National Information Assurance Partnership (NIAP) under the National Security Agency (NSA) in the US for the first time -- playing catch-up to what Samsung gained months ago.
Smartphones in the US require NIAP approval in order to handle classified documents and for companies that supply the government with their goods.
LG talked up the G3's security, including the Knock Code and Kill Switch features. However, cross-town rival Samsung had already clinched the same approval for the Galaxy S5 in July, while almost all Knox-enabled Galaxy gadgets got the validation in October, easily dwarfing its rival.
LG's Optimus G and G3, the G3's predecessors, are yet to earn the validation. Knock Code, which allows users to unlock phones by tapping in patterns and is available in most LG handsets, is yet to earn similar validation independently.
Meanwhile, LG recorded its highest market share ever in the US for the third quarter of 16.3 percent, according to Strategy Analytics, and its mobile business is gaining traction there.
LG also appointed Juno Cho, a known marketing expert, as new head of its mobile division last month, to drive sales outside of South Korea.
"We will offer a high level of security and flexibility for our North American consumers," said Morris Lee, senior vice president of sales marketing at LG's mobile division, in a statement.
Source: ZDNet Korea (zdnet.co.kr)