Local ads to generate $3.9 bln in 2005

Local online advertising is projected to grow 46% in 2005, hitting $3.9 billion.

Local online advertising is projected to grow 46% in 2005, hitting $3.9 billion. Paid search plays a factor in the growth; without it, local online advertising would increase only 33% in 2005. Local businesses will spend $330 million on paid search applications, devoting 8.4% of their online advertising budgets to it.