You are a market of one. We all are.
Donna Bogatin, in her new ZDNet blog Digital Micro-Markets, explores how the increasingly consumer involved, on-demand digital world promises to transform virtually every market. Donna has been advising companies on Web-based business development for nearly a decade, and is the founder of online directional media properties VIPOffers.com and UrbanSavings.com. She writes:
As mobility and personalization become the norm, consumers will become local markets of one and companies will use technology and telecommunications to create and deliver product to potentially billions of individual, digital micro-markets, on demand.
What market sectors are innovating with technology and telecommunications to capitalize on potentially billions of local markets of one? Look to Donna's blog for the latest Digital Micro-Market stories -- or to share your own story.
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