Innovation
Marin Outdoor Living: An outdoor furniture company targets sustainability
Outdoor furniture company Marin Outdoor Living explains why "going green" and focusing on sustainability has paid off in a tough economic climate.
Outdoor furniture company Marin Outdoor Living had a difficult year last year.
This year, the retailer changed strategies. Now, it's focusing on a popular line of sustainable outdoor furniture, called "Mama Green," and a type of consumer it calls "staycation shoppers".
In a new video, owner Michael Galica explains why going green is paying off.
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This post was originally published on Smartplanet.com