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MnEportal.com targets engineering industry

A business hub for the mechanical and electrical industry, MnEportal.com aims to have 5,000 corporate members at the end of its first year.

Scheduled to go live in November, the portal will provide a virtual environment to exchange information and conduct B2B e-commerce transaction.

KUALA LUMPUR (Maxis Net) - A business hub for the mechanical and electrical industry, MnEportal.com aims to have 5,000 corporate members at the end of its first year.

"Our target is to capture between 10% and 15% of the RM6 billion mechanical and electrical industry market in Malaysia," said Luke Long, MnEportal.com president.

He added that to drive the traffic to the portal, the company will waive membership fees for all membership schemes, namely ordinary, buyers and suppliers and buyers, for the first year.

Long is confident that MnEportal.com will meet its target as it will enjoy the first mover advantage. "Of course, we've seen many construction portals being set up lately but none of them really focus on the mechanical and engineering market," he explained.

"We, on the other hand, focus only on the niche market of mechanical and engineering and at present we don't see any direct competition in the marketplace," he added.

Scheduled to go live in November, the portal will provide a reliable and secure virtual environment to exchange information and to conduct cost-effective business-to-business (B2B) e-commerce transaction.

At the portal, suppliers and buyers will have access to products, services, suppliers, news, tendres, auctions and global marketplace as well as database and links, Long explained.

He was speaking to the media after a signing ceremony between MnEportal with sttarfire.com and its partner Sun Microsystems Malaysia yesterday.

Sttarfire.com is building the portal with hardware partner Sun and e-commerce solution provider iPlanet under Sun's iForce initiative.

The Sun's iForce is an initiative to bring together under one umbrella all of Sun's dot-com programmes, products, services and solutions aimed at customers from start-ups to large enterprises to help them dot-com their businesses quickly.