Business
Most popular sites among 40-something Brits: Premium TV, Abbey National, Genes Reunited
Nielsen//NetRatings reported on the most popular sites among 40-something UK Internet users.
Nielsen//NetRatings reported on the most popular sites among 40-something UK Internet users.
| Most popular sites among UK 40-somethings | ||
| Site | Reach | Audience, 000 |
| Premium TV | 45% | 626 |
| Abbey National | 44% | 497 |
| Genes Reunited | 40% | 505 |
| Demon | 40% | 447 |
| Ryanair | 40% | 530 |
| Alliance Leicester | 38% | 479 |
| NHS | 38% | 707 |
| Marks & Spencer | 37% | 503 |
| Ebuyer | 37% | 509 |
| Yell | 37% | 795 |
| Source: Nielsen//NetRatings | ||