Moto X Pure Edition pre-orders begin in U.S.

You can now order your own Moto X Pure Edition: An unlocked phone with flagship features that works on nearly any carrier and starts at $399.

Motorola is making good on its promise of making the Moto X Pure Edition available in September. Pre-orders for the unlocked device began on Wednesday.

I've ordered a custom review unit through the MotoMaker program and will report back after it arrives. Even so, I was already impressed by the handset when I spent a brief time with it during the launch event in July.

As a refresher, this U.S.-specific model works with all major carriers: Just pop in your SIM card and go. The phone has a 5.7-inch, QHD display, 3 GB of memory and is powered by a 1.8 GHz Snapdragon 808 processor.

More importantly is to see how well a job Motorola did by improving the camera, which has generally been one of the more disappointing aspects of the last two Moto X handsets.

This time around, the company says its 21 megapixel sensor offers a "best in class" camera experience. We'll see, although it has upped its camera prowess in the $179 Moto G.

Expect to pay $399 for the base model with 16 GB of internal storage, although that can be boosted with a microSD card. Motorola has added even more customization options to the Moto X Pure Edition that should offer something for everyone.


And at this price, I'm almost ready to say you can't go wrong even though my own review unit hasn't arrived. Stay tuned.