US President Barack Obama and First Lady Michelle Obama, who are parents to two daughters of their own, have put together a video for Facebook that talks about why preventing bullying is a responsibility everyone shares. In the taped video, the US president says that bullying should no longer be treated as an unavoidable part of growing up; schools and communities must be a safe place where children can thrive. Titled "A Message from President & Mrs. Obama," the two-minute video has the following description on Facebook:
A special Facebook message from President Barack Obama and First Lady Michelle Obama about how preventing bullying is a responsibility we all share. Visit Facebook.com/StopBullying.gov and Facebook.com/FbSafety for more information.
The video was shot exclusively for Facebook during the run up to the White House's Conference on Bullying Prevention, which is taking place in Washington tomorrow. During that event, the President, First Lady, the US Department of Education, as well as the Department of Health and Human Services will welcome students, parents, and teachers for a conversation about how best to prevent bullying.
Facebook will be taking part by hosting a special livestream from the White House that will include Facebook Chief Security Officer Joe Sullivan, teen behavior expert Rosalind Wiseman, MTV Vice President Jason Rzepka, and Kalpen Modi, Associate Director of the White House Office of Public Engagement. The show will air at 9:20 AM PST (12:20 PM EST) across several Facebook pages, including White House Live and Facebook DC Live. Details on how to ask questions live are available at the former link.
Last month, Facebook teamed up with Justin Bieber and MTV's A Thin Line to help stop digital abuse (cyberbullying, online stalking, textual harassment, and so on). This is yet another step that Facebook is taking to fight social issues by leveraging its social network.