One Year Ago: Cyrix cuts chip prices

This story first published August 4, 1997

Cyrix's latest price cuts will no longer enable it to boast of doubling Intel's bang for buck but succeed in keeping it as a contender in the retail sector.

While initial pricing on its 6x86MX processor family put Cyrix chips at half the cost of Intel's comparable Pentium II, the latest price book shadows AMD's recent move and gives the Texan firm an approximate 25 per cent lead on Intel's revamped list.

Available now, PR166, PR200 and PR233 versions of the 6x86MX chip are priced at $105, $188 and $290 respectively.

"We are making MMX technology available to consumers at prices they can afford," said Steve Tobak, VP of corporate and channel marketing for Cyrix.