Rich people more likely to delete cookies

60% of Web usersa who have been online for more than 5 years reported deleting cookies, compared with 34% of consumers who have only been online for less than 1 year, according to JupiterResearch. Households with incomes over $60,000 a year also were more likely to delete cookies than less affluent households.

60% of Web usersa who have been online for more than 5 years reported deleting cookies, compared with 34% of consumers who have only been online for less than 1 year, according to JupiterResearch. Households with incomes over $60,000 a year also were more likely to delete cookies than less affluent households. 56% of male respondents and 47% of female respondents said they manually rid their computers of cookies. 30% of men said they use cookie-deleting applications, as did 24% of women; 31% of men and 20% of women said they actively block new cookies.