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Rupert Goodwins' Diary

Wednesday 12/5/2004I have two rules in this IT journalism game. One: if a company won't tell you anything about an event to which it wants you to come, it's got nothing important to say.
Written by Rupert Goodwins, Contributor

Wednesday 12/5/2004
I have two rules in this IT journalism game. One: if a company won't tell you anything about an event to which it wants you to come, it's got nothing important to say. Rule two: Microsoft events are non-events.

Perhaps I should amplify number two. There are plenty of good reasons to go to a Microsoft event, but news is rarely one. If you can arrange an interview with a rare migratory executive, then good. If you fancy eating Bill's canap


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