SAP pins hopes on Business ByDesign ERP platform

The software giant has said it aims to almost double its revenue by 2015, on the back of its enterprise resource planning platform, Business ByDesign

Software giant SAP is staking the success of plans to almost double revenue by 2015 on its software-as-a-service ERP platform, Business ByDesign.

Jim Hagemann Snabe

SAP co-chairman Jim Hagemann Snabe says that the company has plans to almost double revenue by 2015. Photo credit: Gregor Wolf

Speaking at the CeBIT technology conference in Germany, SAP co-chairman Jim Hagemann Snabe said SAP wanted to grow its annual revenue from €12.5bn (£10.7bn) today to €20bn in 2015, predicting that a "substantial" portion of that new money will be generated by Business ByDesign.

Snabe forecast double-digit growth for the service, which has more than 250 small and medium-sized businesses as customers. Users of Business ByDesign will soon be able to choose from a variety of apps tailored to the needs of specific departments or industries.

For more on this story, see SAP eyes Facebook and Apple for secrets of success on

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