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Software vendors spent $5 bln on partner programs in 2003

According to IDC, software vendors spent $5 bln worldwide on partner programs in 2003. In turn, partners either generated or influenced two-thirds of global software revenue.

According to IDC, software vendors spent $5 bln worldwide on partner programs in 2003. In turn, partners either generated or influenced two-thirds of global software revenue. IDC predicted this figure would rise to 70% of all software revenue by 2010, as vendors poured additional funding into their partner programs.