Unless you ride the subway in New York, Philadelphia or Boston, you may not be aware of the Metro newspapers. These are free papers given out five mornings a week to straphangers in those cities. They are published by Metro International, a multi-national that puts out commuter newspapers in 37 cities.
Today, New York readers turned to Page 10 have the opportunity to read an article entitled "Internet phones make retail push." This well-researched piece explores how VoIP service providers are teaming up with retailers to drive VoIP into the mainstream.
Not that you will learn anything new from this article, but if you send your marcoms the link to download it, they will like you for it.