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Yell gets prime position on IE 4.0

Yell, the Yellow Pages Web search directory, has gained pole position on Internet Explorer 4.0. Users who install the latest UK build of 4.0 have Yell included under the Search button.

"Our selection as a Microsoft Internet Explorer 4.0 Preferred Search Engine underlines the quality and comprehensiveness that has made Yell the most successful UK-based Web directory," said Eddie Cheng, new media services director at Yellow Pages.

"People want fast access to relevant Internet content. We're working with a number of leading search engines not only to support Internet usage in the UK but to direct UK surfers to the best the Web can offer," said Martin Gregory, Internet product manager at Microsoft.