IT systems that get better the more people use them
IT systems have been storing essential corporate information in databases for years and making it easy to find and access by others via software applications for years. This sometimes makes the user generated content epiphany, as best exemplified by the likes of MySpace, YouTube, and Digg, and numerous others, seem rather retro to those that build and manage enterprise IT systems. After all, "haven't we been doing this for years?", they ask.