Building on the company’s current big data initiative, the hub will provide insights to support and improve various functions worldwide such as marketing intelligence, customer service, product development and global supply chain.
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A call-for-collaboration (CFC) has been launched inviting companies to develop and deploy social analytics for business enterprises for targeted sectors such as tourism, retail, and food and beverage.
Governments can tackle urbanization challenges by leveraging "crowdsourced" information, and establishing common standards for more location-based services to be developed on.
Singapore telco believes business intelligence will be a pillar of future growth, driven by the opportunities opened up by trends such as urbanization and "smart" cities.