Tony Baer (dbInsight)

Tony Baer, the founder and principal of dbInsight, is a recognized industry expert on data-driven transformation who advises cloud data platform providers on competitive positioning and product roadmaps. His combined expertise in both legacy database technologies and emerging cloud and analytics technologies shapes how technology providers go to market in an industry undergoing significant transformation. During his 10 years as a principal analyst at Ovum, he established successful research practices in the firm's fastest growing categories, including big data, cloud data management, and product lifecycle management. He led deep dive research on how cloud-native architectures are transforming data management. He originated the term "Fast Data" which has since become synonymous with real-time streaming analytics. Baer advised Ovum vendor clients regarding product roadmap, positioning, and messaging and helped them understand how to evolve data management and analytic strategies as the cloud, big data, and AI moved the goal posts. He provided strategic counsel to Ovum enterprise clients from the Fortune 100 to fast-growing privately held companies. Onalytica named him as one of its influencers for data, data management, and cloud in 2019, 2020, and 2021. Analytics Insight named him one of the 2019 Top 100 Artificial Intelligence and Big Data Influencers.

Tony Baer is an independent IT analyst whose client base is data platform technology providers. All work that Tony does is on a contractual basis; client relationships are disclosed in Tony's posts.

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