Users want to make payments and transfer money through the app, which is ubiquitous in Brazil, according to a new study.
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Government officials vowed to find alternatives such as Telegram to communicate with supporters.
Six months ahead of general elections, the platform pledges to reduce organic dissemination of "news" items confirmed to be false.
The platform reported a spike in local user numbers and ad revenue driven by the Olympics and increasing smartphone use.
World Cup and Elections drive local growth of microblogging service in 2014
The largest mass media conglomerate in Brazil declared yesterday that none of its content would be promoted on Facebook. But shouldn't the company be exploring the future rather than ignoring what users want?