Changes driven by Covid-19 boost tablet segment in Brazil
Consumer interest in higher-spec devices leads to an improvement of sales in 2020 and a positive outlook for this year, according to research.
Consumer interest in higher-spec devices leads to an improvement of sales in 2020 and a positive outlook for this year, according to research.
The number of devices sold saw a decrease of over 32% in the second quarter of 2020, according to data from IDC
But the number of units sold saw a reduction in the first quarter of 2019, according to IDC.
Q1 2018 figures show uplift of 10 percent, says IDC.
Sales decline has been less severe in comparison to previous years and the trend is set to continue, says IDC.
Manufacturers drop prices and diversify product range to react to sales slowdown, says IDC.
Sales continue to drop but not as badly as the last couple of years, says IDC.
Device sales see drop in sales for the second consecutive year, says IDC
Market concentration and phablet popularity prompted the decline, says IDC.
Sales decreased by 35 percent in the second quarter