While Amazon's various devices inspired a range of reactions -- from "awesome" to "nonsense" -- the event overshadowed a potentially even bigger announcement that the company made a day earlier.
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Brent Leary caught up with Matthew Maez, the city's digital engagement specialist, to learn more about how it is using voice-first technologies like Alexa to enhance Albuquerque's ability to serve its citizens.
It's officially known as Dreamforce, but in reality, it turned into Voiceforce, with Siri being the big beneficiary.
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Apple put on its big event heralding the newest iPhones and Apple Watch Series 4, but in nearly two hours of product updates, Siri was only mentioned once for eight seconds.
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The long awaited integration between Alexa and Cortana came last week. And while many don't view Cortana as a major player in the voice assistant space, the potential is definitely there, even it it didn't fully materialize with the news.
It's already feeling like the announcement is yesterday's news. https://zd.net/2MLYGBk