David Grober

Managing Editor

David Grober has worked a variety of editorial roles in the technology media since 1982, when he joined the copy desk at IDG's Computer Business News. He served as managing editor for PC Week (now eWeek) and, later, Digital News. David made the leap from print to online publishing in 1994, when he joined Ziff-Net's Software Library. Since 9/11, David has worked in ZDNet's Business Technology Group, and now serves as ZDNet's managing editor.

David Grober has nothing to disclose and does not hold any investments.

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Dell, which pioneered the direct to consumer model, has recently expanded its presence in the channel and now sells its wares at Best Buy and Wal-Mart stores in an effort to keep up with Hewlett-Packard. The company hopes to ride a PC and server upgrade cycle while retooling its business to focus more on software and services via its acquisition of Perot Systems. Dell is a strong performer amid small and mid-sized businesses

April 14, 2010 by in Dell