Do Americans Still Prefer Print and Paper Communications?
The survey also found that more than half respondents believe that electronic communications are a more environmentally friendly way to read books, magazines, and mail.
The survey also found that more than half respondents believe that electronic communications are a more environmentally friendly way to read books, magazines, and mail.
The last thing the USPS should do is make first-class mail less efficient and timely.
Text messaging is becoming an important customer relationship tool.
A new program will allow all physical bookstores, from the largest to the smallest, to promote and sell the HarperCollins backlist through in-store "Digital-to-Print at Retail" (DPR) using the Espresso Book Machine (EBM). The goal of this initiative is to give the local bookseller the capability to provide customers with a greater selection of HarperCollins titles in a physical environment.
Doc's a big fan of personalization, and feels it's one of the most important considerations in any sort of document management system. You've got to be able to communicate directly with customers these days if you want to get the highest returns on your efforts.
Doc knows a lot of you are interested in document management because it's an important part of your sales and marketing efforts. But sometimes we plug along doing the same thing over and over again and don't really have a way to measure results, at least not against those of our competitors.
InfoTrends, a leading market research and consulting firm in the digital imaging and document solutions industry, partnered with the ON DEMAND Conference & Exposition to produce the awards program. ON DEMAND, the digital printing & automated production event, is the largest conference and exposition dedicated to the technologies that personalize, manage, print, and deliver content.
The consumers surveyed for the study indicated a broad preference for physical mail, with 66% of respondents saying they prefer to receive catalogs by physical mail, 61% preferring to receive bills and invoices by physical mail and 59% preferring to receive financial/bank statements by physical mail.
Doc gets as trade-show weary as the next guy, but I'm always looking for an excuse to devour a good Philly cheesesteak, so I'm packing my bag and heading to the City of Brotherly Love. This April 20-22 is the annual Aiim and OnDemand Conference and Expo, two events that tug at the heartstrings of document geeks like me.
Sure, your headquarters isn't sitting atop Kilauea Volcano in danger of being consumed by lava at any moment, but that doesn't mean you shouldn't be just a little concerned about the ramifications of lost or damaged documents. Implementing a document management system may seem like a pain now, but as they say, better safe than sorry.