The research firm put out a study today that says AR and VR spending will increase 130.5-percent over last year.
Latest from Natalie Gagliordi
With this acquisition, AMD is making a pivot toward the wireless VR space.
Lowe's is pitching the apps as a way to solve problems posed by visualization.
The Los Angeles-based virtual reality studio will enable in-house VR production at the Huffington Post, as well as other Verizon/AOL media properties.
Google said Daydream will soon support a new category of standalone VR headsets with partners HTC and Lenovo.
The end goal for Intel is to have the ability to broadcast live events in VR.
So far there are 30 Oculus Rift titles at launch, but the company said to expect more apps and videos to come out in the run up to release day.
According to new data from IDC, augmented and virtual reality headset shipments will increase from 10.1 million shipments in 2016 to an estimated 99.4 million in 2021.
The in-app feature, built using Apple's ARKit, lets users visualize items inside their homes before making a purchase.
Walmart said it is using the headsets to train within three key areas: new technology, compliance, and soft skills like empathy and customer service.