Ross Rubin

Contributing Writer

Ross Rubin is the founder and principal analyst at Reticle Research, editor of the Reticle Research Report newsletter, and co-host of the Techspansive podcast. Ross has been an industry analyst focusing on innovation in the technology, media and telecom markets for over 20 years. Prior to founding Reticle Research, he was executive director and principal analyst at The NPD Group. Prior to NPD, he founded and developed the consumer access and technology service at Jupiter Research (acquired by Forrester Research), where he served as vice president and chief research fellow. He has written hundreds of articles and columns for publications such as CNET, Fast Company, Engadget, and ABCNews.com and is a graduate of Cornell University.

Ross Rubin holds no investments in the technology companies he covers. Companies mentioned in his columns may be current or former clients of Reticle Research.

Latest from Ross Rubin

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Can Apple compete on privacy?

Can Apple compete on privacy?

Apple's has revved up its focus on privacy both in its products and marketing. Given today's mature smartphone market, though, the company may see greater benefit from its stance beyond today's consumers and devices.

June 28, 2019 by in Apple