Neuroscience in the media and market research
Dr. Carl Marci, chief neuroscientist, Nielsen consumer neuroscience at the Nielsen Company, tells Tonya Hall about technologies that are being used to measure engagement.
Dr. Carl Marci, chief neuroscientist, Nielsen consumer neuroscience at the Nielsen Company, tells Tonya Hall about technologies that are being used to measure engagement.
Tonya Hall sits down with Othman Laraki, co-founder and CEO at Color, about the challenges that come with genetic testing and the questions regarding individual and social good.
