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Adobe Photoshop store pops up in San Francisco

Adobe is getting into the brick-and-mortar shop business...at least for the next two weeks with a pop-up store in San Francisco.
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By Rachel King, Staff Writer on
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Adobe is getting into the brick-and-mortar shop business...at least for the next two weeks with a pop-up store in San Francisco.

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“Photoshop & You” will be open for a limited time between July 23 – August 6 at 550 Sutter Street. More than serving as just a store, this boutique will be hosting tutorials for all of Adobe's software programs during its temporary stay.

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Photo enthusiasts of all skill levels are welcome to come check out the store to meet with other photographers and members of the Adobe Photoshop teams.

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There are some items available for sale, mostly consisting of photography-related books, copies of Adobe's Creative Suite software (of course), as well as some other knick-knacks such as t-shirts and mouse pads with photographs printed on them.

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While this store is testing the waters for future possible retail locations, Adobe's intention with the pop-up shop is primarily advertising for CS and the overall Adobe brand at this point.

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A few decorative touches around the store range from these old-school, retro cameras (all brought in by members of Adobe's staff for this shop)....

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...to an uber-modern look with various photos edited in Photoshop and other CS programs displayed on iPads.

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As seen here and elsewhere within the pop-up shop on larger displays, the Photoshop & You store resembles almost resembles an art gallery rather than a tech store.

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Adobe showed off its 3D side with this glasses-free display picturing 3D-HD autostereoscopic viewing. Too bad this photo can't capture the full 3D effect. You'll just have to go to the store and see for yourself.

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To celebrate the opening, Adobe threw a grand opening "housewarming party" for local media and photo aficionados this past weekend complete with a live band and Adobe staff on hand to discuss Creative Suite and the photos on display.

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Visitors can also stop by to print their own photos on posters, t-shirts and more products. During the grand opening, guests were treated to a free photo shoot.

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One of the guests of honor was Russell Brown (pictured), who you might recognize if you have watched any of his tips and tutorial videos for Adobe Photoshop.

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