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Macworld 2012: Conference at a crossroads

By day, an Expo getting serious again about refocusing on the user. By night, a bit gritty and underground.

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Topic: Storage
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Entrance to San Francisco's Moscone West, the site for Macworld 2012.
See also: Violet Blue's full report, Macworld 2012: The Island of Misfit Toys
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One of the many representatives for iPhone holder, FlyGrip.

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Just inside the Expo entrance.

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HyperJuice chargers in an array of colors.

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iBallz for your iPad.

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DriveSaver's eye catching display.

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The iDangle and iPole - because women dangle, and men have poles.

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Doxie's mascot. for your nightmares tonight.

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iRig Mixer.

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KB Covers.

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MacKeeper - no one on the expo floor could remember what their product was when I asked.

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But everyone remembered they gave out condoms.

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Products were crammed so tightly in spots it was difficult to tell where one booth ended and another began.

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MacKeeper was keeping it classy.

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The HyperJuice Plug.

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Like every year, case bling was not hard to find.

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The oxygen bar was a busy place.

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The benefits of oxygen.

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The Saddest Booth Babe In The World.

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The atmospheric upstairs Music Studio.

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Upstairs sessions had striking views of San Francisco.

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South Park Studios had a fantastic fan art gallery.

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The South Park gallery had original 1997 storyboards that were made of construction paper.

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The upstairs coworking space was very comfortable and friendly.

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The whiteboard encouraged visitors do a little self-promotion.

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Silent Frisco, which was actually quite popular. A DJ played music that people listened to on headphones and danced, like these ladies with hula hoops.
See also: Violet Blue's full report, Macworld 2012: The Island of Misfit Toys

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