Ten examples of extracting value from social media using big data

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  • Financial Services Industry: Bloomberg and WiseWindow use social media and big data to improve investment returns.

    Financial Services Industry: Bloomberg and WiseWindow use social media and big data to improve investment returns.


    Caption by: Dion Hinchcliffe

  • Natural disasters: Twitter was a richer and more up-to-date source of information about the 5.8 magnitude quake in Virginia.

    Natural disasters: Twitter was a richer and more up-to-date source of information about the 5.8 magnitude quake in Virginia.


    Caption by: Dion Hinchcliffe

  • Automotive Industry: Big data analysis of social media comments can predict trends in automotive equipment failures.

    Automotive Industry: Big data analysis of social media comments can predict trends in automotive equipment failures.


    Caption by: Dion Hinchcliffe

  • Telecommunications: T-Mobile used big data integrated with its transaction systems and social media to dramatically cut customer defections in one quarter.

    Telecommunications: T-Mobile used big data integrated with its transaction systems and social media to dramatically cut customer defections in one quarter.


    Caption by: Dion Hinchcliffe

  • Energy/Utility Industry: GE is going to use social media reports to track outages faster and better.

    Energy/Utility Industry: GE is going to use social media reports to track outages faster and better.


    Caption by: Dion Hinchcliffe

  • Advertising Industry: Dachis Group used big data analysis of social media to create a more up-to-date and accurate ranking of the competitive position of engagement at large companies.

    Advertising Industry: Dachis Group used big data analysis of social media to create a more up-to-date and accurate ranking of the competitive position of engagement at large companies.


    Caption by: Dion Hinchcliffe

  • Marketing: Nestle is using social media listening and analytics to engage at scale in the market using its big data powered central command center.

    Marketing: Nestle is using social media listening and analytics to engage at scale in the market using its big data powered central command center.


    Caption by: Dion Hinchcliffe

  • Education Industry: DoSomething.org engaged 200,000 people worldwide in Facebook to combat bullying in schools and analyzed their sentiments.

    Education Industry: DoSomething.org engaged 200,000 people worldwide in Facebook to combat bullying in schools and analyzed their sentiments.


    Caption by: Dion Hinchcliffe

  • Criminal Justice: Police department around the United States now use social media analysis extensively to fight crime.

    Criminal Justice: Police department around the United States now use social media analysis extensively to fight crime.


    Caption by: Dion Hinchcliffe

  • Health Care Industry: Using social media and big data to track cholera outbreaks in Haiti faster and more accurately.

    Health Care Industry: Using social media and big data to track cholera outbreaks in Haiti faster and more accurately.


    Caption by: Dion Hinchcliffe

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Health Care Industry: Using social media and big data to track cholera outbreaks in Haiti faster and more accurately.


Caption by: Dion Hinchcliffe

Related Topics:

Collaboration CXO Tech Industry Digital Transformation Smart Office
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