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Ubuntu Edge began life as a concept... and stayed a concept
It was certainly a nice idea, and a well-thought out way to drum up cash to support its development. But getting the Ubuntu Edge smartphone into development failed before the device itself even had a chance to succeed or fail in its own right.
The idea was simple: it would serve as a phone in the hand, and a PC when docked with a monitor. The Linux-powered part-smartphone part-desktop could have significantly shaken up the smartphone market had the crowdsourcing effort worked. Bloomberg backed the idea and funded $80,000 into the pot to receive 100 devices and other benefits. Drumming up $2 million in the first eight hours, a massive drop-off in investor support saw the fund grow to just $13 million by the end. The target was $32 million.
Even though the highly anticipated device wasn't able to reache the market, Mark Shuttleworth, chief executive of Ubuntu's parent company Canonical, claimed his vision lives on in the form of the iPhone 5s. He said the Edge smartphone "may have accelerated the idea of convergence," but the latest Apple's smartphone is powerful enough to be "desktop class."
iPhone 5c: The 'budget' smartphone that never was
There were leaks-a-plenty in the run-up to Apple's September media event, where the technology giant would announce two smartphones — the premium iPhone 5s, and the cheaper iPhone 5c. But many were still surprised that Apple would deviate from its traditional one-device-at-a-time line-up and market multiple devices to different audiences.
But the company probably should have stuck to its guns. The iPhone 5c was considered the "entry-level" smartphone, but it cost only $100 less than its more powerful, premium counterpart. Chief executive Tim Cook said it was never its intent to be a low-cost device, even though the leaks had pointed to a device aimed at the emerging market. Demand was reportedly low, and as a result Apple kept mum on sales figures, likely not wanting to spook investors.
It's probably the one case of the year where speculation and rumor killed the product before it launched, rather than the company directly screwing up in some way. Expectations were simply way off base to reality, even if the price point was still a little too high.