Adobe unveils midrange image editor
Elements, based on Photoshop code, will be a replacement for Photoshop Limited Edition (LE). It will lack some of the high-end features of the parent app but will introduce others designed to appeal to business users, hobbyists, and digital photographers.
"The market for digital imaging products has grown, and continues to grow, because of the increasing popularity of digital cameras and scanners," said Kevin Connor, group product manager for Adobe (adbe). "Photoshop LE was originally targeted to bundles and OEM [original equipment manufacturers]. It proved to be so popular that we released it at retail, but we knew all along that we wanted something more specifically designed for the midrange user." Full story to follow. -- Dennis Sellers, MacCentral Adobe Systems Inc. on Sunday took the wraps off a new strategy for its graphics-manipulation software: Photoshop for the high end; PhotoDeluxe for the low end; and a new product, Photoshop Elements, for the midrange market.
Elements, based on Photoshop code, will be a replacement for Photoshop Limited Edition (LE). It will lack some of the high-end features of the parent app but will introduce others designed to appeal to business users, hobbyists, and digital photographers.
"The market for digital imaging products has grown, and continues to grow, because of the increasing popularity of digital cameras and scanners," said Kevin Connor, group product manager for Adobe (adbe). "Photoshop LE was originally targeted to bundles and OEM [original equipment manufacturers]. It proved to be so popular that we released it at retail, but we knew all along that we wanted something more specifically designed for the midrange user." Full story to follow. -- Dennis Sellers, MacCentral