Apple announces Final Cut Studio 2 and Server at NAB

Summary:Apple used their Lights, Camera, Apple keynote address at NAB 2007 as a backdrop to announce a gaggle of new video products highlighted by Final Cut Studio 2 (US$1299) and Final Cut Sever. (The NAB demo reel is worth watching.

Final Cut Studio 2
Apple used their Lights, Camera, Apple keynote address at NAB 2007 as a backdrop to announce a gaggle of new video products highlighted by Final Cut Studio 2 (US$1299) and Final Cut Sever. (The NAB demo reel is worth watching.) The presentation was given by Apple VP of Application and Product Marketing Rob Schoeben.

FCS2 includes a bunch of major upgrades to Apple's video production tools, including: Final Cut Pro 6, Motion 3, Soundtrack Pro 2, Compressor 3, DVD Studio Pro 4, and a new color grading application called Color.

Also brand-new is Final Cut Server, the fruit of Apple's recent acquisition of asset management company Proximity and their ArtBox software.

In case you missed it, Apple has posted a really nice NAB gallery and Engadget has the full blow-by-blow keynote coverage with pictures. 

Topics: Apple

About

Jason D. O'Grady developed an affinity for Apple computers after using the original Lisa, and this affinity turned into a bona-fide obsession when he got the original 128 KB Macintosh in 1984. He started writing one of the first Web sites about Apple (O'Grady's PowerPage) in 1995 and is considered to be one of the fathers of blogging.... Full Bio

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