Box, Salesforce reinforce relationship with Box Embed framework

Summary:Salesforce joins the growing ecosystem of tech giants supporting Box's HTML5-embeddable framework.

Box has been busy building up its collective of industry partners, and the latest development strengthens its relationship with Salesforce.com.

The CRM giant is joining the list of tech giants that support Box Embed, the cloud storage provider's HTML5-embeddable framework that brings together Box's suite of collaboration features and cloud-stored content to third-party applications.

Essentially, this deal makes all of Box's collaboration services available within Salesforce records without having to leave the Salesforce platform. Users can also create, edit, share and search for files from their Box storage accounts within Salesforce apps.

To recall, Box Embed first debuted last fall with the likes of Oracle, NetSuite and SugarCRM, among others, signed on at launch time.

Box and Salesforce have had a friendly relationship in the past. But as Salesforce added its own cloud storage service (Chatterbox) to its portfolio last year , that partnership has been called into question.

Nevertheless, there are stranger bedfellows in this business -- just look at the recent reconciliation and lovefest between Salesforce and Oracle .

The updated version of Box for Salesforce is available today for Box Enterprise customers via the Salesforce AppExchange.

 

 

Topics: Software, Cloud, Enterprise Software, Social Enterprise, Storage

About

Rachel King is a staff writer for CBS Interactive based in San Francisco, covering business and enterprise technology for ZDNet, CNET and SmartPlanet. She has previously worked for The Business Insider, FastCompany.com, CNN's San Francisco bureau and the U.S. Department of State. Rachel has also written for MainStreet.com, Irish Americ... Full Bio

zdnet_core.socialButton.googleLabel Contact Disclosure

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.

Related Stories

The best of ZDNet, delivered

You have been successfully signed up. To sign up for more newsletters or to manage your account, visit the Newsletter Subscription Center.
Subscription failed.