Broadband subscribers prefer telephone support

52% of broadband subscribers in the US who have used both the Internet and the telephone for broadband technical support prefer to use the telephone than any other support outlet. Zanthus surveyed 565 residential broadband subscribers in the US in May 2003 and reports that while the phone is the preferred method of tech support communication, respondents do see some benefits in online support methods.

52% of broadband subscribers in the US who have used both the Internet and the telephone for broadband technical support prefer to use the telephone than any other support outlet. Zanthus surveyed 565 residential broadband subscribers in the US in May 2003 and reports that while the phone is the preferred method of tech support communication, respondents do see some benefits in online support methods. For example, 60% say online support is convenient because it can be done at whatever pace is desired by the subscriber. Also, 59% acknowledge that online support does not entail the hassle of being transferred around by phone.

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