Will new business models cut down the amount of people breaking the law, reduce the market for pirates and remove the need for litigation?
Last week on Twisted Wire we looked into the legal battle between AFACT (Australian Federation Against Copyright Theft) and iiNet. AFACT's Adrienne Pecotic said copyright theft was threatening the emergence of online business models for the distribution of movies. She says you can't compete against theft.
This week we ask whether it's actually the other way round.
Nic Suzor, the chair of Electronic Frontiers Australia, says there's nothing new in copyright owners going after the deliverers of a new technology.
Peter Coroneos gives the views of the Internet Industry Association (IIA) ahead of Synergy 2, its second Content Provider/ISP Collaboration Workshop that will look for win-win outcomes in the distribution of compelling, accessible and lawful content to internet users in Australia.
Mike O'Donnell, the CEO of iCopyright in the US, explains how copyright can be self-policing provided everyone knows where they stand.
We hear from Microsoft's Jeremy Hinton, Group category manager for Xbox in Australia and New Zealand, who says people won't contravene copyright if material is easily available.
What do you think? Is the movie industry being paranoid? Will availability reduce piracy? Add your views in the Talkback section at the end of this post.