Decima: Digital TV penetration in Canada will reach 41% by 2004 year end

Decima projects that digital television penetration in Canada will rise to 41% within the next year -- up slightly from a current 38%. The research firm also reports that 37% of Canadian adults who are either definitely or probably going to subscribe to digital television within the next year say they will subscribe to digital cable, whereas 31% say they will get satellite television.

Decima projects that digital television penetration in Canada will rise to 41% within the next year -- up slightly from a current 38%. The research firm also reports that 37% of Canadian adults who are either definitely or probably going to subscribe to digital television within the next year say they will subscribe to digital cable, whereas 31% say they will get satellite television. Less than 10% say they will use alternative methods like wireless cable and a service from their local TV provider.

Newsletters

You have been successfully signed up. To sign up for more newsletters or to manage your account, visit the Newsletter Subscription Center.
See All
See All